Melissa De Beer
Trade and Partnership Marketing Manager
With 13 years’ experience across a diverse product portfolio, Melissa brings with her a strong set of marketing skills and experience. While she has typically spent most of her career within trade and consumer marketing in FMCG (fast moving consumer goods), she comes with strong research and analytics and operations experience, and has spent the better part of career in classical marketing, strategy development and execution of B2B marketing.
Melissa has a Bachelor of Business Science Marketing Honours degree (Dean’s List) from the University of Cape Town and she continuously looks to expand her knowledge and learning. As such she has recently completed a 6-month Digital Marketing & E Commerce Fundamentals course as well as a Social Media Marketing course through UCT as a means to expand her knowledge in this sector.
Melissa is thrilled to be joining Wilderness. She told us: “I cannot wait to be a part of the Wilderness team; to use my marketing skills within a purpose driven industry. I hope to learn and grow in a sector that has significant potential to influence the world in a positive way – a tool to expand the reach of conservation, improve the sustainability thereof as well as improve the quality of life for local communities.”